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ATTENTION: FRUSTRATED DC's...
âIt Took Us 20 Years to Prove This Works for
ANY Chiropractor Who Feels Burnt Out.
It Was Worth Every Second.â
Hereâs What Every Chiropractor Over 26 Yrs Old Needs to Know About Getting & Keeping Patients, and Building a Practice That Runs Without You
Dear Chiropractic Colleague,
Fourteen years into my solo practice, I almost gave up.
Not dramatically. Not with some big announcement.
I just quietly started looking at what else I could do with a Doctor of Chiropractic degree that didn't involve... well, being a chiropractor.
Maybe teach. Maybe consult. Maybe sell the practice for whatever I could get and do somethingâanythingâthat didn't make me feel like a hamster on a wheel that was slowly tilting downward.
See if you relate to what my average Tuesday looked like:
5:45 AM - Wake up exhausted
6:30 AM - First patient (early appointment because "I can't miss work, Doc")
9:47 AM - Insurance company calls to dispute a claim from THREE MONTHS AGO
12:15 PM - Choke down a protein bar between patients
2:30 PM - Front desk person calls in sick (again)
6:00 PM - Last patient no-shows (again)
6:30 PM - Finally head home
7:00 PM - Realize I forgot to call that equipment supplier back
9:15 PM - Fall asleep on the couch during dinner
Does any of this sound... familiar?
I used to lie in bed at night doing the math in my head.
"If I see 4 more patients per day... if I raise my rates by $15... if I see one more new patient..."
But the math never worked.
Because here's what nobody tells you in chiropractic school:
Your handsâthe things you spent $150,000 and 8 years trainingâare the LEAST profitable part of your practice.
Sounds insane, doesn't it?
But stick with me...
Because what I figured out over the next two years changed everything.
Not just for me.
Also, for 350+ chiropractors who were stuck in the same trap.
Today, those DCs are:
- Working 20-30% fewer hours
- Taking real vacations (yes, the "disconnected" kind)
- While the practice hums, netting 2-3x what they were as solo practitioners
- Building practices that run without them
- Creating actual equity they can sell
And no, they're not 'selling out'.
They're not running "adjustment mills."
And they're not being forced to follow any rigid scripts.
They just stopped playing a game they couldn't winâand started playing a completely different one.
This letter explains how.
Fair warning: If you're happy with your current trajectory, stop reading now.
But if you're working harder than ever and taking home less... if you're tired of being compared to The Joint and every "$29 adjustment" billboard... or if you lie awake wondering how you'll do this for another 10-20 years...
Keep reading.
Because I'm going to show you the exact model that 350+ chiropractors are using to escape the trap you're in...
The Local Grocery Store Is Laughing At You
You know that rotisserie chicken at the supermarket?
The one that smells amazing and costs $5.99?
The store LOSES money on every single chicken.
They lose about $1.47 per bird, actually.
But they don't care.
Because while you're walking to the back of the store to grab that chicken... you pass the $8 artisan bread... the $12 craft beer... the $6 fancy cheese... the $9 organic salad mix...
By the time you leave, they've made more than $40 on your â$20â shopping trip.
The chicken was just the excuse to get you in the door.
How does this relate to your practice?
Well, here's the uncomfortable truth:
Insurance companies have turned YOUR adjustments into the loss-leader chicken.
- They pay you less every year.
- They make you fill out more paperwork.
- They deny more claims.
- They WANT you dependent on volume.
Because a tired, overworked chiropractor who's chasing adjustment numbers doesn't have time to build
the seven OTHER profit centers that would actually make them wealthy.
And those seven profit centers? They include things like:
- High power laser therapy to aid in pain management, inflammation reduction, and rapid tissue repair.
- Sleep excellence: A curated collection of supplements and products that improve sleep quality.Â
- Wellness Club: A subscription based program to support long-term well-being (and YOUR bottom line).
âŚand four others Dr Maz will walk you through on the call.
But I'm Getting Ahead Of Myself...
Let me back up and tell you why I'm writing you this letter today.
My name is Dr. Chris Tomshack.
I'm the CEO of HealthSource Chiropracticâthe leading network of spine and disc centers in America.
And before you roll your eyes and think "Oh great, another franchise pitch"...
I need you to know something really important:
I'm not writing to you because I need your money. And if you have an open mind,
I believe this letter will be truly valuable to you.
I'm writing because I'm genuinely pissed off at what's happening to independent chiropractors.
Over the last 21 years I've helped build 350+ clinics all over the U.S.
I've seen every possible way a chiropractic practice can succeed... or fail.
And what I'm watching happen to solo practitioners right now?
It's borderline criminal.
You're being systematically squeezedâby insurance, by "wellness chains," by shady marketing companies, by consultants who know little to nothing about our business, and by equipment vendorsâeveryone's got their hand in your pocket.
And the advice you're getting?
"Just see more patients!"
"Post more on Instagram!"
"Run Facebook ads!"
"Build your email list!"
It's all garbage.
Because none of it addresses the REAL problem:
You're trying to be the CEO, CFO, CMO, head of HR, IT director, and janitor... while also being the only person who can actually generate revenue.
That's not a business.
That's a hostage situation.
And your own skill set is holding the gun.
So Here's What I'm Offering You Today...
Dr. Mazâour senior Development Directorâis offering to chat on the phone with you for 30 minutes or so, to provide a clear and expert independent review of your business.
Completely FREE.
No charge.
No obligation.
And definitely no high-pressure sales pitch.
Here's what's going to happen on that call:
First, Dr Maz will X-ray your business. Look at your revenue streams (or lack of them), your patient retention, your marketing costs, your stress level. All of it. Weâll discover the money leaks and what your actual capacity is, versus what youâre currently producing.
Next, he will show you the seven revenue streams that more than 350 other docs are using with great success. Some will apply to you immediately. Some won't. But you'll get the entire blueprint.
Finally, and only if YOU want to, we'll talk about whether partnering with HealthSource makes sense for you. Maybe it does. Maybe it doesn't. Either way, you'll walk away with a clearer picture of what's actually possible, and at the very least youâll be better equipped with valuable insights about how to grow your practice.
Dr Maz is a master at helping Doctors uncover the missing Gold in their business.Â
This consult has a $1500 value.
So...
Why the Hell Would We Provide This Value For Free?
Great question.
First, we truly believe that 'a rising tide raises all ships'. If we can help you improve your practice, that's good for our industry as a whole, right?
Second, frankly we're on the lookout for superstars. We're searching for Doctors who we believe are making a difference, but they need better systems, marketing, and support.
Cards on the table, you should know that we're selective.
Out of roughly 800 people who call us, we only take on about 40 new partners per year.
That's a 5% acceptance rate.
The other 95%? Theyâre either not ready, not coachable, or in a region that's already taken.
And the doctors who DO partner with us?
They're not just successful.
They become walking, talking advertisements for what's possible.
Like Dr Stewart Fresh from Louisiana. He said,"I've owned a chiropractic clinic for 17 years, and now is the best my team has ever been thanks to HealthSource. The evolution of our team members, seeing the bigger picture of what we do, why we do it, and why we are different, is a game changer - inside our clinic.."
Many of our partners have added 5 or 6 figures in additional annual revenue WITHOUT seeing a single additional patient per week.
These doctors are our best recruiting tool.
Not because we pay them to talk.
But because they genuinely can't shut up about finally having a business that works FOR them instead of working them into the ground.
So this "free consultation" isn't charity.
It's scouting.
As I said, we're looking for the 5% of Doctors who are coachable, ethical, ambitious, and ready to build something bigger than a solo adjustment mill.
If that describes you, this is something youâll want to take action on right away.
Now Let Me Guess What You're Thinking...
"This sounds good, but I'm not interested in becoming a franchisee..."
If that's the case, I get it.
The word "franchise" probably makes you think of golden arches and cookie-cutter scripts. And we all know about the âadjustment factoryâ brand in our industry; letâs not go thereâŚ
The truth is, âfranchiseâ is just a label that can have both good and bad connotations. Itâs useful in describing a broad framework, but we prefer to call our relationship with clinic owners, a partnership.
You became a chiropractor to HELP people, not to become a corporate drone reading from a manual. We respect that.
Here's the thing:
This isn't about surrendering your clinical judgment or losing any control of what you do best.
It's simply about plugging your clinic into our infrastructure, systems, marketing, and premium brand, so you can get back to being a Doctor.
-
You still treat patients your way.
-
You still build relationships your way.
-
You still trust your instincts.
You just stop spending 40 hours a week on the stuff that has NOTHING to do with healing people.
The marketing? We've got proven systems.
The hiring? We've got training templates.
The billing? We've got software that actually works.
The second and third revenue stream? We'll show you how to install them in 30 days.
The fourth? 60 days.
By month four, you'll have five income sourcesâand you'll wonder how you ever survived on adjustments alone.
Take Dr Chad Young from Kentucky.
He was skeptical at first. Heck, he was more than skeptical.
Heâd tried every other âmanagement groupâ and they all failed miserably.
Sound familiar?
But then he had a call with Dr Maz, attended what we call a Discovery Day, and everything changed.
In his own words, âMy biggest concern was simply: âWill It Work?â Then I attended Discovery Day and found out.â
"But What If This Doesn't Work For Me?"
Another fair question.
Look...
I can't predict the future.
Maybe you call Dr. Maz and realize this isn't for you.
Maybe you're in a geographic area that has no openings.
Maybe you're already doing $2 million a year and don't need our help.
(Though weirdly, some of our most successful partners were ALREADY successfulâthey just wanted to 10X without working themselves to death.)
But here's what I know for sure:
If you don't do SOMETHING different...
You're going to be in the exact same place this time next year.
Same patient volume treadmill.
Same insurance headaches.
Same staffing nightmares.
Same sick feeling in your stomach when you look at your bank account and realize you worked 60 hours last week to net $3,200.
And here's the scariest part:
The longer you wait, the harder it gets.
Because every month you spend grinding solo, you're falling further behind the doctors who figured this out three years ago.
They're building equity.
You're just... tired.
Dr. Margaret Mertens from Marshfield, WI spent over
$200,000.00 over TEN YEARS looking for a system that worked.
Practice management groups
Marketing coaches
Consultants who promised the moon
Nothing worked until she found HealthSource.
Her words: "I finally found it. Itâs great to be FREE!â
Donât spend the next decade looking.
So Here's Where We Are Now:
OPTION A:
You can keep doing what you're doing.
Keep adjusting 100,200 or even 300 patients a week.
Keep hoping the next insurance fee schedule increases.
Keep telling yourself "next quarter will be better."
It's familiar. It's safe. It's where the masses live.
It also leads to the same place you're standing right nowâjust older and more tired.
Or...
OPTION B:
You can take 30 minutes to discover where the holes are in your current business, and see what's possible.
Talk to Dr. Maz.
Get the blueprint.
Walk away with clarity (at minimum) or a roadmap (at best).
The call is free.
The information is yours to keep.
The decision is entirely yours.
But here's the thing about forks in the road:
Standing still IS a choice, even if its by default.
And it's usually the worst one.
As a reminder, here's what you will get:
-
A clear, independent, expert evaluation of your current business model
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The 7-stream revenue blueprint (even if you never partner with us, you can try to build it)
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Honest feedback on whether the HealthSource partnership is right for you
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And if it IS right? A roadmap to get started.
A Warning:
One Doctor told us he had our phone number sitting on his desk for THREE WEEKS.
He kept thinking: "I'll call next week when I'm less busy."
But here's the thing about being busy:
You're never LESS busy.
You're only MORE buried.
He finally called on a Friday afternoonâbetween patients, while eating a sad desk saladâbecause he'd just gotten another insurance denial and something inside him snapped.
"I can't do this anymore," he said to Dr. Maz.
"Good," he responded. "You're not supposed to."
Eighteen months later, his practice was fully transformed.
Not because he worked harder.
But because he finally worked smarter.
ONE MORE THING YOU SHOULD KNOW
We only open up about 10-12 new territories per quarter. Once they're taken, they're taken. We don't double up. We don't overlap. We protect our partners' markets.
So if you wait a few months to call?Â
Someone else might be building YOUR territory's HealthSource clinic
With YOUR potential patients. In YOUR market. With YOUR seven revenue streams.
Don't let "I'll think about it" turn into "I wish I had."
It's Your Turn
I don't know what your breaking point is.
Maybe it's another denied claim.
Maybe it's another no-show.
Maybe it's just the soul-crushing realization that you spent eight years in school to become really good at something that barely pays the bills.
But I do know this:
The call is just 30 minutes.
You have nothing to lose and everything to gain.
Youâll want to do this because it quite literally could change your next 30 years...
Click below, now...
Talk to Dr. Maz.
See what's possible.
And maybe this time next year, you'll be our next success story.
Yours in freedom (not just adjustments),
Dr. Chris Tomshack
CEO, HealthSource Chiropractic
Former Solo Practitioner Who Almost Gave Up
P.S. â I'm dead serious about the $1,500 value of your consultation. You're getting it free because we're betting on you being one of the 5% worth working with. If youâve read this far, youâre probably one of the right ones. Â Book now: Click Here.
P.P.S. - Dr. Margaret Mertens spent $200,000 over ten years trying to find what you can discover in 30 minutes. Don't let pride, fear, or "I'll do it later" cost you another decade. The call is free. The insight is priceless. What happens next is entirely up to you: Click Here.
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